a new white shirt: sioloonim
29 Oct 2008 1 Comment »
Anne Fontaine, move over. There is a new white shirt designer on the block.
Sioloonim was created by two friends Lois Rosenthal and Minoo Hersini to improve upon the white shirt. These are shirts with exquisite fabrics from all over the world and put together in Italy, hence the higher price tag.
Each shirt ranges from $450 to $650.
I think I need to go invest in some bleach.
Tags: designers, sioloonim, white shirt
I have seen and touched these shirts first hand and can safely say they are worth every penny! The are not ordinary white shirts, but extrodinary white shirts with exquisit detailing all hand made. These shirts transcend all generations, from young to old there is a shirt for everyone. The shirts are a great and necessary assest to ones closet, not only because they are simply beautiful, but the can transform from day to evening and can be worn with a host of options from dressier slacks, skirts and suits to more casual jeans, skirts and pants. There really is no question that this is truly a redefinition of the once boring “white shirt,” into a trendy, whimsical and all around must have shirt. There is nothing classic about these shirts because they are so innovative and different from the norm. A matter of fact they are a piece of wearable art! Kudos SIOLoonim on going the distance to change the drab white shirt into a necessity women really will crave.